In 1995 Stella McCartney burst into the fashion world when she invited friends and super models Naomi Campbell and Kate Moss to model a collection of her clothes at her graduation from London’s Central St. Martins College of Art Design. Two years later she was tapped to be head designer at the fashion house Chloe. While critics said McCartney’s name artificially accelerated her rise, McCartney quietly and quickly proved herself worthy of the appointment. Her creations catered successfully to the needs and desires of young women and her tenure at the company is generally regarded as a huge success. In 2001 McCartney landed a joint venture with Gucci Group, which agreed to let the young designer have her own label. She has since gone on to launch a number of different products, from lingerie and eye care, to organic skincare and perfume. Like her mother, Stella is a staunch vegetarian, and her clothes reflect that. Absent is the use of any leather or fur in her collections. Her hardened stance has even provoked her to criticize others who do use animal products in their work as “heartless.” In addition to Gucci, McCartney has teamed up with other companies, including HM and Adidas. It’s with Adidas that McCartney was tapped in September 2010 to be Team Great Britain’s Creative Director for the 2012 Olympics.